Milestones

McDonald's opened its first restaurant in Singapore in 1979. And what an event it was! The world's highest volume of hamburgers was served that auspicious October day at Liat Towers. Today, 9000 staff in over 120 McDonald's restaurants across the island keep the McDonald's machine running ship-shape. Together, we serve over 70 million customers every year.

Singapore Milestones

2011

McDonald’s staff brought cheer to MINDS as we painted McHappy Walls as part of our launch of McDonald’s Cares, a long-term programme which will see about 3,000 volunteers give back to the Singapore community over the next three years in various activities to benefit children.

2011

Launch of McDonald’s first green restaurant at Jurong Central Park which received the inaugural Green Mark Award for Restaurants from Singapore’s Building Construction Authority.

2010

Three energetic teens became McDonald’s Young Journalists reporting at the inaugural Youth Olympic Games that took place in Singapore.

2009

McDonald’s and Hasbro came together to introduce the super popular McDonald’s Monopoly Game with over 2 million prizes up for grabs.

2009

McDonald’s introduced Open Doors to Singapore where for the first time in 30 years, members of the public in Singapore walked into McDonald’s kitchens to see for themselves, through an organised tour, the stringent procedures and high standards adopted in its restaurants.

2009

Launch of first regional flagship restaurant at Springleaf Tower, which also features the first drive-thru restaurant in the Central Business District.

2008

McDonald’s was bestowed with the national Service Excellence Award by the Singapore Quality Authority governing council.

2008

Participated in the excitement of the Beijing Olympic Games through the Singapore Olympic Team represented by three ‘McDonald’s Champion Kids’ (‘young journalists’) and five ‘Olympic Champion Crew’.

2007

McDonald’s won the Hewitt Top 10 Best Employer Award, a testament to its reputation as a people company.

2006

For the first time, McDonald’s sent 3 children as ‘player escorts’ to the FIFA World Cup in Germany.

2005

McDelivery 24/7 was launched to serve customers anytime, anywhere – with no minimum order required.

2004

Inaugural launch of the annual "Helping Hands" charity fundraiser in support of the Ronald McDonald Children’s Charity (RMCC).

2004

First industry player to offer free Wi-Fi at all McDonald’s islandwide.

2003

First McCafé opened at Great World City. McCafé Latte emerged tops with a 4-star ranking in The Sunday Times coffee review.

1997

McDonald’s 100th restaurant opened at Nanyang Polytechnic.

1993

First company in Singapore and the first McDonald's worldwide to pioneer the replacement of CFC refrigerants with environment-friendly alternatives in its walk-in chillers.

1992

First company to include and highlight nutritional information on its menu available to its customers.

1991

Developed first local TV commercial, "A Day in Singapore", which featured all four official languages in one advertisement. Was second runner-up in the then Singapore Broadcasting Corporation (SBC) Viewers' Choice contest and won the 1993 Max Lewis Award.

1989

Celebrated 10th anniversary with the launch of Ronald McDonald Children’s Charity (RMCC) to help seriously ill children from needy families in Singapore.

Mid-1980s

Pioneered the recruitment of retirees, senior citizens and housewives, or "uncles" and "aunties" to cover the duties of younger crew during school examinations. Facilitated work integration with new Human Resource policy, training programmes and adapted work environment to suit this new group of recruit (with increased automation, greater use of graphics and word translations).

1984

Launch of McDonald’s breakfast menu.

1981

Opened first McDonald’s drive-thru restaurant at East Coast Parkway.

1979

Opening Day Record: On 20 October 1979, McDonald’s opened its first restaurant in Singapore, and served up the highest worldwide volume of Hamburgers sold in a single day.

 
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